Wednesday, 6 April 2016

Cat Parnell - Studio Etiquette

Cat Parnell - Solent Graduate 2008-2011, London based.

http://www.catparnell.com
Personal History:
- Got a part time job, took about 8 months to have some steady work.
- Started in Ecommerce, networked and developed to fashion and advertising campaign work.
- Takes about 2 years to get constant work week to week, as long as you’re passionate and push for the work.
- In early career I assisted hair stylists and makeup artists to gain knowledge and shoot etiquette (very important and helped me a lot with my confidence)
- Published in Vogue Italia, L’officiel, FRUK, Vulcan, After Nyne, Kaltblut, LA Swim , Lucire, Champ and more. 

Studio Etiquette:
- On set etiquette is very important to understand as an assistant and as the lead hair and makeup.
- Difference between - Producer/Art Director/Photographer/Stylist/Hair & Makeup/Nail Tech etc.
- Hierarchy depending on editorials, commercials, catwalk, hair/makeup advertising etc.
- If you assist on a shoot, you need to be quiet, friendly and always on time. 
- Don’t ever pass out your own business cards or talk too much, the artist you assist will not be happy as this is their client. It can vary from organising their kit, to continuity on set for the artist, to being more creatively involved..
- Make sure you don’t have any ego on set. Everyone is there for the same reason, to create something beautiful and leaving your ego at the door will help this to happen.

Photography:
- Important to understand how your hair and makeup will be lit. What shadows are cast where, where the light source is and how that will affect your makeup. e.g from above can cause shadows under the eyes to make her look more tired.
- Make sure you make it as perfect as you can for minimal retouch! Don’t just rely on photoshop, clients do not like this.
- Post Production - Make sure you have input too on this, some people retouch too much and it reflects bad on the makeup artist. Talk to the photographer after/during the shoot and give your opinion on how to make it looks its best. 

Styling and Influence:
- This can make or break the look. Don’t be afraid to push something you think may look amazing but know when to pull back too, anything that’s fussy will draw attention from your hair and makeup.
- If it’s for a makeup/hair shoot - the styling shouldn’t be fussy. If it’s for a fashion/editorial/catwalk shoot - go wild!
- Make sure you speak to the stylists on shoots and discuss their looks with you so you can develop hair and makeup to coincide with the styling nicely so it all compliments each other.
- Art is subjective. You can find it everywhere.
- Some of the most amazing makeup artists create their looks from the most interesting subjects.
- Always visit art, fashion and photography exhibitions to keep your creativity flowing. You may meet someone there to network with and potentially work with! 
- Don’t think you have to keep adding to a look to make it more Editorial, sometimes the best editorial looks are the most simple.
- Take a step back, take a moment to study your look and decide then if it needs anything else. Sometimes you’ll be surprised by how submersed you are in your look that you can’t see it as a whole when you’re up so close and concentrating. Relax your mind and don’t overthink.

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